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£14K boost for city centre gym

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Budget gym operator, Xercise4Less, has installed over £14,000 worth of new equipment in its Kirkstall Road gym in Leeds.

The new equipment consists of four state-of-the-art Exigo Pro Rack training systems and follows over £500,000 worth of investment that has already been ploughed into its Leeds-based operation by the budget gym operator.

This latest spend brings Xercise4Less’ investment in its UK operations to over £4.3 million so far for 2015, with a further £20 million budgeted for openings and re-investments to the end of the year.

Stuart Perrin, CEO of Xercise4Less, commented: “The only ‘budget’ feature of Xercise4Less is our membership prices; the quality of the facilities in each of our gyms however, is second to none.

“Continued investment such as this are in line with our overall growth strategy and aggressive expansion plan. As we continue to open new gyms and extend our business footprint, we will maintain investment in our current gym estate to guarantee the high standards our customers demand and which we continually surpass.”

The equipment has been introduced following feedback from members and will allow them to employ compound training exercises used by Olympic weight lifters and in power lifting circuits.

Head personal trainer, Max Physic said: “The new equipment will provide a real benefit to our clients and help them achieve a more effective workout; completing moves like dead lifts, squats, clean and press, pull ups, clean and jerk and clean and snatch, with much greater efficiency.

“These compound moves are important for fitness professionals because they incorporate multiple joints and muscles and lay the foundation for the rest of their training, helping them to develop a solid core.”

Regarded as ‘the people’s gym’, Xercise4Less now boasts 28 clubs across the UK with 210,100 members and is set to launch up to 30 more clubs by the end of the year. The chain operates across the UK in regions including the North East, Yorkshire, North West and the Midlands.

 

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