Downtown in Business has freshened up its digital offering in readiness for its tenth anniversary next year.
The influential business networking club has launching three dynamic new websites offering more information than ever for members and visitors.
The next generation of Downtown includes a new main website at www.downtowninbusiness.com which has been completely redesigned to allow users to find the information they need quickly and easily.
In addition Downtown’s largest-ever membership of 500 firms will be able to upload news directly to the site and it features dedicated sections for each Downtown region – Leeds, Liverpool, Lancashire and Manchester.
It also features Downtown Invaders – a video game based on the classic Space Invaders – for those scarce moments of spare time users may have.
Downtown has also launched a new stand-alone website for its quarterly publication DQ Magazine. By visiting www.downtownquarterly.co.uk users will be able to find content and opinion columns from leading Downtown members.
Finally, chief executive officer of Downtown Frank McKenna’s business blog has also been revamped, along with the Thank Frank It’s Friday (TFI) email newsletter.
The changes are designed to make sure Downtown remains on the cutting edge of commercial leadership and networking going forward for the next 10 years.
“It is easy to say ‘if it ain’t broke, don’t fix it’,” said Frank. “But in reality if you stand still for too long the world passes you by.
“Downtown is always looking at how it can be a driving force for members to stay ahead of economic developments and to work together to enjoy prosperity and growth.
“As we celebrate 10 successful years now was the right time to look again at our digital portfolio and freshen it up to improve our offering.”
Downtown has also expanded recently, taking on Mark Asquith and Lucy Cort.
Head of marketing and communications Mark includes Microsoft among his former employers while as head of sales, former Lowry Hotel event planner Lucy will strengthen the sales team heading into 2014 and Downtown’s tenth anniversary.
“We have brought in two strong recruits in Mark and Lucy.
“We are only as good as the people we employ. As we look to maintain our position at the forefront of the business community in each of our regions, it is vital that we have the right personnel.”