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Rural Solutions appoints diversification champion

Skipton-based rural diversification specialist, Rural Solutions,has appointed Will Browne-Swinburne as associate director.

Will, a highly experienced marketer who began his career in commercial property, is also a major landowner in Northumberland and brings 18 years’ experience to the board, gained through his director-level roles at two of the country’s foremost London advertising agencies.

Will’s role at Rural Solutions is to support the continued expansion across the UK, and in particular in the North of England, working closely with Rural Solutions’ managing director, William Fry.

Will’s position will call upon his expertise gained not only through his business interests, but also through his roles as chairman of Northumberland and Durham Game and Wildlife Conservation Trust, committee member of the Northumberland Branch of the Historic Houses Association and trustee director of The Tyne Rivers Trust.

Will also has hands on experience which he will bring to Rural Solutions as owner of the Capheaton and Chollerton Estates in Northumberland, which comprise of agricultural land, residential property, fishing on the North Tyne and extensive woodland.

Will and his family, who live at Capheaton Hall, Northumberland, have maximised their diversification opportunities, Capheaton Hall is run as a successful wedding and corporate events venue as well as a bed and breakfast, and self catering destination.

William Fry said:

“We are delighted to welcome Will to our team and we look forward to him leading our expansion into the North in particular.

“His input will be invaluable across our business which now services much of the UK. Will is a great ambassador for Rural Solutions and his hands on experience make him the perfect advocate to drive our business forward.

“His activities and interests epitomise much of what we advise our clients to strive to achieve, and as a champion of diversification, there’s no better example than his success.”

Will Browne-Swinburne, who will be based at Rural Solutions’ new head office part time, said:

Having always been passionate about the countryside and having worked in the creative industry for most of my career, Rural Solutions provides an opportunity to combine both.

“It is a very exciting move for me. The team at Rural Solutions really understand the rural marketplace and have the track record to prove what can be done with rigorous research and great imagination.” 

Will Browne-Swinburne

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