A unique new smart phone app which allows users to explore all the attractions that Yorkshire has to offer, has been launched with the help of The York Dungeon.

Go Yorkshire, which has been developed by Bedale-based Elmtree Press and with support from Ryedale Council, uses the phone’s internal GPS to determine user location, and then finds places to visit nearby, listing them by proximity.

The free app – styled “the insider’s guide to Yorkshire” – will also give users the ability to find the latest offers available from listings in the region. Offers can be downloaded to the device with the app also producing a verification code to give to the venue.

The York Dungeon – one of the most popular tourist destinations in the region – is one of the many attractions listed on the app and a firm supporter of the concept, offering a two-for-one deal for Go Yorkshire users.

Laura Strangeway at The York Dungeon said:

“The Go Yorkshire app is a great guide both for tourists and those already living in the Yorkshire area.

“It’s quick and easy to use and whether you are looking for something to do or just want to keep abreast of great offers at Yorkshire attractions – the app provides it all.

“We’re very happy to be involved with it.”

The many attractions listed on the app include renowned Yorkshire destinations; Black Sheep Brewery, Newby Hall & Gardens, and Lightwater Valley Theme Park, in addition to a host of lesser known attractions that even Yorkshire residents might not know about.

With over 300 hundred businesses on the app already and 50 businesses offering special offers it will certainly prove a valuable app to download.

One of the unique features of the app for business and attractions listed on it is the fact they are able to update their own information and offers on a daily basis.

It also allows users to accumulate points – to be redeemed against offers – at their favourite places with its loyalty card feature.

With the Tour de France heading to Yorkshire in just three-week’s time, both the app’s creators and those featured on it are confident it will prove a valuable, and reliable, source of up-to-the-minute information for the millions of visitors, who will be flocking to the region for the world famous race.

Helen Bullock, Elmtree Press managing director, said:

“We are delighted to be launching this unique app in time for the world’s eyes being focused on the region.

“We have been involved in the Yorkshire tourist industry for more than two decades and the Go Yorkshire app is the next stage in our journey.

“It has been designed with both the user and advertisers in mind. It is easy to use and its unique feature is that businesses can update their listings as often as they like.

“In addition to visitors, the app has been designed to appeal to the residents of this wonderful county who are looking to explore the region further.

“We have already received a huge amount of positive feedback from users, and it is being downloaded on a very regular basis with over 3,000 users since April.”

For further details about the app, please visit www.goyorkshire.com/go-yorkshire-iPhone-app

New tourism app is launched with the help of The York Dungeon


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