Three national award nominations for Sheffield leisure operator

The company which runs Sheffield’s leading sports venues has received three national award nominations.

SIV which is the operating arm of the charity, Sheffield City Trust (SCT), has been recognised by the leisure industry’s Flame Awards 2014.

The charity works hard to improve the health and well-being of Sheffield people and all revenue SIV generates is reinvested back into programmes and facilities in the city.

SIV, which operates 17 sports and leisure facilities, is one of just five organisations across the country to be shortlisted for the coveted Leisure Centre Operator of the Year award.

The other four shortlisted companies are all large national organisations.

Steve Brailey, chief executive of the SCT and SIV said:

“The Flame Awards are the Oscars of the leisure industry recognising best practice by clubs, gyms and sports venues up and down the country so we are delighted to have received three nominations.

“It is fantastic news that we are the only city operator in the UK that is shortlisted for the highly coveted Leisure Centre Operator of the year.

In the last year the charity implemented an extensive investment programme including gym expansions and new fitness facilities, programming and technology to increase attendances.

The English Institute of Sport Sheffield (EIS Sheffield) and Concord Sports Centre, both operated by SIV, have been shortlisted in the Leisure Centre of the Year Multi-use category.

EIS Sheffield has world-class sports facilities for participation at every level from grassroots to Olympic champions, including Nicola Adams and Jessica Ennis-Hill.

More than 300,000 people take part in sport and physical activity at EIS Sheffield every year and the venue is home to a new £1million three-floor Fitness Unlimited gym.

EIS Sheffield hosts more than 200 school sports days annually.

It is home to the Sheffield Sharks, local badminton, boxing, netball, athletics and martial arts clubs and acts as a campus for more than 500 Sheffield Hallam University students

Concord Sports Centre welcomes more than 400,000 visitors every year and runs the biggest swim lesson programme in Sheffield.

It runs a range of fitness classes for all ages and abilities from kids’ cardio to Silver Circuits and is home to an award-winning GP Referral scheme.

It will become one of three initial developments for the National Centre for Sport and Exercise Medicine (NCSEM), a government funded Olympic Legacy project.

Steve added:

“The success stories at EIS Sheffield and Concord demonstrate the breadth of our work in Sheffield to get more people more active and living longer.

“From innovative and cutting-edge equipment at classes at EIS Sheffield to community focused fitness sessions at Concord for all ages and abilities, our venues are unique in offering something for everyone.

“We are proud of the can do attitude of our knowledgeable and experienced team, which is always striving for excellence and we’re continually focused on building on our success for the benefit of Sheffield people.”

The Flame Awards 2014, sponsored by Matrix, will take place on 2 July at Telford International Centre and will be held in conjunction with the annual Flame Conference.

Flame Award CSC
Staff at Concord Sports Centre celebrate their shortlisting in the Flame Awards 2014

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