Hatch Communications has marked its most successful year to date by rolling out a complete brand refresh and repositioning of the business.
The refreshed look showcases the “Family Hatch” positioning as the agency looks to champion the individuals that make the business the success it is, with the new positioning also marking the addition of three new faces to the team.
The Leeds and London based PR, Events, Sponsorship and Social agency is now in its seventh year of business, with 2014 seeing a raft on new client acquisitions.
With account wins and the growth of their existing client base, Hatch is working on a range of exciting projects in 2015, including maximising the Crabbie’s Grand National, working with The Wensleydale Creamery to enhance usage and provenance, and launching Lazy Jack’s, a new American Cider.
On the back of the record year, Helen Simpson joins the team as an account manager from Lemon Zest PR, bringing a wealth of consumer and FMCG experience to the team.
Sophie Gannon also joins the team after a successful year working in the Toyota and Lexus press office. Furthermore, Helen Cooper has joined the team to manage the office and assist with project management.
Jason Madeley, managing director of Hatch Communications, said: “2014 was a fantastic year for Hatch with the company building on seven years of success to hit the £1 million turnover mark for the first time.
“We’ve redeveloped the Hatch brand to focus on its most important assets – the team – we want to focus on our relationships with our clients and the media and not be a faceless agency. I’m delighted with how we have developed the brand with this fresh look and our new recruits are set to take us to the next level of client service and experience.
“We have ambitious plans and I’m looking forward to seeing our business continue to grow, offering clients our unique personal approach and just as importantly continue to enjoy ourselves in typical Hatch fashion.”