A charity partnership between Batley-based comfort furniture firm, HSL Chairs, and the British Heart Foundation, has seen HSL furniture raise more than £100,000 for the UK’s number one heart charity.
The HSL factory on Grange Road in Batley, has donated 719 pieces of furniture so far this year which then went on to be sold and raise £113,529 for the national charity.
The donated furniture consists of both clearance stock and ex display pieces which were then donated to a variety of British Heart Foundation stores around the UK. These were then sold with the average selling price of £226 rather than the RRP of around £1,200 – with 100 per cent of the sale going towards the charity.
Chris Hudson, CEO at HSL, said: “When a customer comes to our store we have a chat with them and get to know them so we can best help their needs. One constant story we heard from our customers, was that they had recent health issues and received great help from the British Heart Foundation.
“It’s an amazing charity and they do some great work. We really wanted to help and are delighted that why have made such a difference in the short time we have worked with the charity. Reaching this £100,000 milestone is a huge boost for the staff as we are proud to be donating furniture on behalf of all our customers that have been cared for or helped by the BHF.”
Mike Taylor, retail director at British Heart Foundation, said: “We believe that research holds the key to a future in which no-one dies prematurely or suffers from cardiovascular disease.
“The BHF are the leading independent funder of cardiovascular disease in the UK, investing over £100 million each year, but we can only do that with the continued generosity of our supporters like HSL. HSL furniture has been such a hit in our charity stores across the UK and we have been able to help people improve their lives.”
HSL is hoping to continue its brilliant relationship with the British Heart Foundation into the New Year.