Digital marketeer Annis Cordy has joined York PR agency The Partners Group as senior account executive.
Annis previously worked with a SEO agency as a digital marketing executive and creative campaign strategist. Her strong background in earned media, offsite SEO and digital campaign planning is a useful addition to Partners’ portfolio of services.
Her skills include content creation, strategy planning, onsite auditing and social media, which will provide added value to the firm’s business-to-business client portfolio.
Annis, who is making the leap from SEO to PR at The Partners Group, said: “In this age of digital communication, the gaps between digital marketing services are narrowing rapidly.
“It’s important to recognise and work with the crossovers between them, since PR and SEO strategy are so beneficial to one another, and I’m excited to join an agency which appreciates the advantages this can provide for clients – truly added value.”
Partners Group director Karen Tinkler said: “Annis is a great addition to the team with strong PR skills and digital experience that will benefit our growing client base.”
Growing up in Lincolnshire and then Brighton, Annis relocated to Yorkshire in 2008, where she studied English Language and Linguistics at the University of Sheffield, graduating in 2011 with first class honours. She then moved to York and completed a postgraduate diploma in Medieval Literatures before starting her PR and digital career.