Yorkshire-based online events specialist, Ivent, has been commissioned by two Yorkshire universities to provide an online showcase to their prospective students.
Hull University and Sheffield University are the latest institutions to take their student recruitment open days online. Ivent is designing and creating the bespoke new platforms to attract both undergraduates and postgraduates via online open days and online student recruitment programmes.
As well as featuring live chat Q&A sessions, sample lectures and webcasts in its recruitment event, Sheffield University will also dedicate an online environment to host their careers day event traditionally held as a live event.
Ivent has worked with more than 20 universities to deliver their recruitment events and reveals that, on average a virtual event attracts over 1,000 quality, registered users. Undoubtedly, the main benefit reported by universities is the ability to engage with prospective students on an on-going basis.
Ivent virtual events are “open” for 365 days allowing students to go on to attend smaller course specific live chat sessions or other relevant sessions such as help with visa applications for international students. Some students reportedly engage with the university in up to 4 subsequent events, giving the university the unique chance to engage with a student over multiple occasions right through the offer and acceptance process.
Gavin Newman, Ivent director, said: “We are pleased to be working with these Universities who want to deliver a fully interactive and highly engaging virtual experience to attract prospective students.
“These Universities are giving potential students and their parents a true flavour of what they each have to offer by utilising the flexible functionality on the Ivent platform which goes beyond a simple virtual tour and online chat feature which simply doesn’t go far enough to accurately showcase the university.
“With more than 150,000 registered users signing up for virtual open days via Ivent in the last 12 months, and the ability to extend the event beyond one day without extending the cost, the growing shift to online events to engage with potential students is unsurprising and savvy.”
Founded in 2010, Leeds-based Ivent specialises in the design, management and delivery of online events utilising its own powerful, virtual event & webcasting platform. Ivent’s market leading solutions enable attendees to participate and engage at conferences, trade shows, corporate meetings, sales and marketing meetings, training sessions, and job fairs without setting foot outside their office.