High Street TV has announced a fashionable partnership with one of Britain’s best-loved lifestyle brands, Joules.
NutriBullet has already featured in the Joules spring/summer campaign photoshoot, and in-store activity proved a massive success with bespoke recipe cards created and distributed to stores throughout the UK to support the theme of healthy living and fitness.
Francesca Woodward, marketing director at High Street TV, said: “We’re thrilled to be partnering with Joules, our strategy around health, fitness and wellbeing couldn’t fit any better.”
High Street TV is the UK’s most successful and longest running multi-channel DRTV Home Shopping Channel. The brand’s successful product portfolio includes NutriBullet, the Pressure King Pro and the MaxiClimber – all category bestsellers. Products are stocked in over 9,000 retail outlets, including Argos, John Lewis and Selfridges.