Vehicle leasing and finance credit broker, Synergy Automotive, has ramped up its growth strategy with two further board appointments.
Nicola Ech-Channa has been promoted from marketing and communications manager to director and commercial data analyst, Jean-Paul Levahn, has been made director of IT and technical services.
Helping to shape strategy and vision, the new board members have been instrumental in driving cutting-edge IT and digital improvements as part of a £150k investment programme aimed at further enhancing customer service and delivery.
The six strong board is led by MD, Paul Parkinson, who launched Synergy in 2006 and has marked year-on-year growth for the Harrogate-based business. Andrew Cope, who played a key role in the success of vehicle leasing giant, Zenith, is also a board member along with Synergy’s client services director, Gemma Manning and company secretary, Martina Parkinson.
Milestones across 2017 include Synergy clinching the coveted Gold Trusted Service Award from global independent feedback engine, Feefo, for the third consecutive year with a Feefo 5 Star rating. The 27-strong business has also been awarded the prestigious Platinum franchisee status by Network Leaseplan – the world’s largest vehicle leasing and fleet management operation.
Paul Parkinson said: “Nicola and Jean-Paul are key to maintaining our position at the forefront of a fast-moving and growing market in which we differentiate ourselves by consistently delivering an excellent vehicle leasing experience to all our customers. Their board appointments recognise their valuable contribution as we continue to innovate, expand and recruit.”