A former science teacher is raising a glass to a contract win with the Co-op, which sees the Tockwith-based business supply the retailer with its Kombucha soft drink.
Inspired by her sister to follow a passion for food and drink, Debbie Wild set up her business, Kinoko, in December 2017 to develop a modern take on the centuries old fermented tea drink.
Kinoko Kombucha is an effervescent soft drink, created from Yorkshire Green Tea and combining filtered water, cane sugar and kombucha cultures.
The business – which is based on the Marston Business Park in Tockwith, near Harrogate – now employs four people and will initially supply 16 Co-op food stores in the region with the first three drinks that the business created: its Classic Kombucha, Lime and Mint and, Coconut.
Debbie Wild, founder of Kinoko, said: “We are absolutely thrilled to be listed in the Co-op, it is fantastic to see our drinks in-store. It raises awareness of our brand and makes our product much more accessible, even my cousin got in touch to say she could now pick up our Kombucha in her local Co-op!
“As a business we are against adding sweeteners and artificial flavours, finding the right natural ingredients is key for me, and I believe we will see more and more people moving away from drinks which are high in sugar.”
Rachel Greenlees, Co-op’s Local Sourcing Buyer, said: “Co-op is committed to creating value in its communities and local sourcing is a cornerstone of our approach. Local produce is an area where we see continued sustainable growth.
“Our members and customers tell us that it is important to them and, it is driven by increasing consumer demand for trust, quality and provenance. Local products are made with a mix of quality, pride, passion and innovation and the Co-op is continually looking for new ways to promote, celebrate and showcase Yorkshire produce.”