UK manufacturer Apollo Fire Detectors has appointed York PR agency The Partners Group to promote its life saving product range to its UK and international customers in Europe, USA, China and the Middle East.
Apollo Fire Detectors holds the Royal Warrant and is the UK’s largest independent smoke detector manufacturer. Its products feature in some of the best-known buildings throughout the world including the Royal Albert Hall, Cheltenham Racecourse, Shanghai Harbour Passenger Terminal and the Statue of Liberty as well as many other office, retail, leisure, education, healthcare, industrial, marine and offshore locations.
Julia Clark, head of Marketing Communications at Apollo Fire Detectors, said: “The Partners Group fulfilled our requirement for an experienced B2B agency with international and digital capabilities that would bring together our online and offline marketing communications activities. We’ve been impressed with Partners’ creativity, passion and commitment and look forward to working with them in the long term.”
Monica Green, director of The Partners Group said: “Apollo Fire Detectors is a leader in its field and is absolutely committed to quality, innovation and partnership-working. Our experience in the building products and construction sectors, as well as our integrated approach to digital and traditional communications, plus our partner agencies in the countries in which Apollo has regional offices, stands us in great stead to deliver on every aspect of the campaign. We’re excited to be working together to raise the company’s profile and increase sales even further.”
Established in 1988, The Partners Group works with clients in the manufacturing, professional services, building and construction sectors, providing PR, digital and communications services. The team also delivers global publicity campaigns through partner agencies in the International Public Relations Team network.