Sheffield based digital marketing agency The SEO Works has been chosen to create a new B2B website and portal for Great Places Housing Group.
As one of the largest home building housing associations in the North, Great Places looks to improve the lives of the people living in their 25,000 homes across the North West and Yorkshire.
The new Innovation Chain North (ICN) platform managed by Great Places, looks to offer an improved online experience for clients, along with contractors and consultants offering services through the framework. It is estimated over £750m of investment in new homes will be realised through the platform to enable delivery of new affordable housing in the North.
Gabriel Morrison, head of Web at The SEO Works, said: “We’re really excited to commence this important project with Great Places Housing Group. The new platform will automate workflows, improve efficiency and data reporting and result in a much more user friendly experience.”
The website is due to launch in phases, and will make it possible for Great Places to engage with potential clients, whilst integrating the process into their backend systems.
Helen Spencer, director of development at Great Places, said: “We selected The SEO Works due to their experience in our sector, alignment with our values, and the quality of response to our brief. We’re excited to commence this project and look forward to the launch later in the year.”