NDL, a UK SME software company that specializes in transformational technologies with social purpose, has appointed The Lucre Group as its retained PR agency.
NDL’s technology is specifically designed for the public sector, for the public good and spans digital tools including mobile apps and e-forms, as well as robotic process automation technology, which helps to take the burden out of admin and ensure data is meaningful and accessible for better, quicker decision making.
With many local government and NHS Trusts around the country currently facing extreme challenges associated with the pandemic, NDL is expertly placed to provide digital-first solutions that enable better planning and delivery of services as well as better patient care within the NHS.
The PR programme will help to share best practice and innovation from within NDL’s growing community of NHS Trusts and public sector customers, so that similar challenges being faced across the country can be overcome more easily.
NDL further strengthens the agency’s Tech and the City credentials, and follows hot on the heels of its appointment by mobile technology brand, Babble, announced last month.
The Lucre Group will work closely with NDL to create a tailored communications plan, driving sales enquiries and positioning them as a market leader in public sector technology, showcasing the team’s expertise and fantastic client results.
Declan Grogan, CEO at NDL, said: “We are proud of what our community of public sector and NHS customers have achieved by pushing forward with their digital transformation journey.
“The pandemic has represented an incredibly challenging time for those delivering and consuming public services, and it is rewarding to be able to help those facing similar challenges to overcome them more easily. Our mission is to help share best practice, innovation, templates and advice – demonstrating what can be achieved by utilising technology to take the burden out of admin and to better engage and support the public.
“We look forward to working with the team at Lucre who have already begun setting out our communications plan and getting to work in driving awareness within our target markets.”
Sophie Spyropoulos, owner director at The Lucre Group, said: “NDL is a fantastic addition to our expanding technology division here at Lucre. It’s a pleasure to work alongside Declan and the team at NDL as they drive forward UK innovation for the benefit of our much-needed public services and for all of us who use them.”