Herbs and spice company, Bart Ingredients, has appointed Alchemy Media to handle their media planning & buying following a competitive pitch process.
In a category heavily reliant on own-label, Bart stand out as bold innovators, helping passionate cooks to create flavoursome & imaginative dishes using ingredients sourced with integrity from suppliers & growers across the globe.
Alison Wilde, marketing director at Bart Ingredients, said: “We have ambitious plans for the business, and it’s imperative we have the right team in place to guide us in our media investment decisions.
“From the very first Zoom meeting, Alchemy’s passion, enthusiasm and expertise were evident. We’re confident that we have chosen the right ingredients for a successful partnership and look forward to doing some great work together.”
Bridget Moore, founder & MD of Alchemy Media, said: “Being a keen cook myself, Bart Ingredients is a brand I regularly reach for to elevate my recipes. It’s always great when we get to work with brands we know and love, and Bart definitely tick that box for Alchemy. We can’t wait to get stuck in to cooking up some exciting plans to fuel their future growth.”