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Widd Signs completes five-figure project at landmark luxury Manchester residential scheme

Leeds-headquartered Widd Signs has completed a five-figure project to manufacture and install external and internal signage at a luxury residential scheme in Manchester city centre, which comprises of two towers that are 21 and 52 storeys high respectively.

The two-month project, which began at the start of September, has seen Widd Signs manufacture and install high-spec internal and external branding and wayfinding signage at the Crown Street Victoria Residence next to Deansgate Square in Manchester.

The signage, which ranges in size and style, includes fingerpost wayfinding signage and totem style identity branding at the entrances to both towers.

The company, which also has a base in St Helens, was commissioned by Renaker, the Manchester-based developer behind the scheme, alongside wayfinding consultants f.r.a., who developed the initial high-end signage designs and wayfinding.

The Crown Street Scheme is expected to be complete in 2022 and will consist of 664 luxury apartments and superb facilities, including a swimming pool on the 44th floor (one of the highest in Europe), communal gardens and a 24/7 hotel style concierge.

Peter Harris, national sales manager at Widd Signs, said: “We’re delighted to have supported Renaker on the development of this hugely impressive scheme.

“The scale and complexity of the signage required for this project was significant and provided us with an opportunity to once again showcase our industry-leading capabilities and expertise.”

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